Hortons — Lee Jones Portfolio

Hortons Estates

Brochure and website

Hortons Estate is an independent, Birmingham-based property company with a substantial investment and development portfolio.

After being closed for nearly 20 years, Hortons decided to restore The Grand Hotel back to its former glory. The hotel was originally opened by Isaac Horton in 1879 so held a special place in Hortons prestigious portfolio.

To celebrate the completion of the renovation of this prestigious Hotel, a book was designed to showcase its history and its journey to become the crowning jewel in the Hortons property portfolio. The book was presented to Hortons Board members at their annual AGM and was covered in bitter chocolate colorplan with the logo foiled in a complimentary cooper. It took readers through the history of the building, from its original construction by the Hortons family to being the choice of hotel for royalty and politicians, to its closure, and its final glory after renovation. The book elevated the brand's reputation and showcased Hortons commitment to quality and sustainability.

Brochure spread showing the history of The Grand Hotel in Birmingham.

Brochure spread showing several images of The Grand Hotel before it's restoration.

Brochure spread with exterior photo of the Grand Hotel adn a description of the restoration undertaken.

Brochure spread showing photo of the restored dinning room at the Grand Hotel.

Brochure spread with photos and description of the Isaac restaurant at the Grand Hotel.

A new website was designed to replace the previous outdated one. The new design showcased their extensive and impressive property portfolio, making it easier for users to navigate.

The new website design increased user engagement through an improved user journey and navigation. The website improved Hortons online presence, elevating their brand's reputation and positioning them as a trusted name for property in the West Midlands.